Automation + AI
The AI that calls your leads — and finishes the follow-up.
CallsRecordsFollows up
A form submission lands as a lead, the AI agent calls and qualifies them, the follow-up carries on over WhatsApp, and the Outreach panel shows the week's activity.
AI calls
HubSpot
n8n
In research reported by Harvard Business Review, firms that contacted a lead within an hour were nearly seven times as likely to qualify them. HBR research
Features
Sales follow-up, customer tracking and automation — in one tool
You are not wiring up separate tools. Calls, WhatsApp, email and your sales process all run in the same flow.
Sales automation rules
"New lead? Call within the hour. No answer? WhatsApp them. Still quiet after three days? Close the file." Building an automation in Nudge is as simple as writing that sentence — with triggers, conditions and delayed chains.
Automated calling with AI
The AI voice agent calls the lead in their own language and has a real conversation. It respects calling hours, knows its retry count, and picks the next step from the call outcome.
WhatsApp CRM integration
Your WhatsApp conversations sit on the customer record, in one panel. Reps write from their own numbers; per-number pacing and working-hours protection keep the account safe.
Sales pipeline and reports
Deals feed off the same contact list. Won and lost, loss reasons, win rate and a revenue chart — without copying data into a second tool.
Screens
Nudge contacts list screen
Every lead on one line
Its state, its owner and the outcome of the last touch — who was called, who replied, who has gone quiet. The team works from one list, and "did we follow up?" is answered at a glance.
See it in the demoNudge trigger list screen
Rules that read like sentences
Each row is a trigger and its chain: WhatsApp a new lead within five minutes, follow up a missed call, nudge a quote two days later.
- Four triggers: form, call outcome, incoming reply, status change
- AND/OR condition groups and delayed multi-channel chains
- The chain stops instantly when a lead replies
Nudge deals board screen
A pipeline that updates itself
Deals feed off the same contacts, and every step lands on the card. Won and Lost, loss reasons and revenue — no spreadsheet to compile at month end.
See it in the demoHow it works
One lead, from start to finish
This is the whole machine. No imports, no automation platform to babysit.
- 1
A lead lands
From a form, from HubSpot or through the API. The contact opens with an owner, and the chain is armed that moment.
- 2
The system calls
The AI agent calls the lead within minutes, in their language. The outcome is not a label but a fork: interested, call back later, or close the file.
- 3
The chain carries on
No answer means WhatsApp; still quiet means email. You write the delays and conditions, Nudge fires them on time.
- 4
It stops when humans start
A reply cancels every queued automated message for that lead, instantly. Nobody gets a robot follow-up mid-conversation with your rep.
- 5
The deal closes
Every step is written to the CRM; the pipeline shows Won and Lost, loss reasons and revenue at a glance.
Pricing
Three plans, priced together
Pick the plan that fits your business; the number is settled in one call, based on your calling volume and scope.
Starter
ReseptaSingle-location businesses missing calls: salons, clinics, workshops.
A price for you
Get a priceCalls answered, calendar filled
What's in the plan:
- A voice assistant that answers incoming calls
- Calendar and service list
- Confirmations, reminders and win-back by email
- Inbox and customer records
- Number and monthly calling minutes included
- Email support
Standard
Resepta + callbackSMBs getting leads from forms and ads: language schools, consultancies, service firms.
A price for you
Get a priceForm fills and missed calls get called back
What's in the plan:
- Everything in Starter
- Outbound calling: new leads called within minutes
- WhatsApp notifications
- Basic reporting
- An additional voice agent
- Email + WhatsApp support
Pro
NudgeCompanies with a sales team running outbound at volume.
A price for you
Get a priceThe whole outbound sales engine
What's in the plan:
- Everything in Standard
- Rule engine and automation chains
- WhatsApp automations and bulk campaigns
- Deals pipeline and outreach reports
- Multilingual calling and templates
- Priority support, same-day response
We do the setup; your CRM, your data and your reps' workflow stay where they are.
Questions
Frequently asked
What people want to know before they set it up.
Does the automation carry on once a lead replies?
No — it stops that instant. A reply cancels every queued automated message for that lead. Nobody chatting with your rep gets a robot message in the middle.
Will my WhatsApp number get banned?
The protection exists for exactly that: per-number pacing, working-hours gating and an instant stop on reply. You can send from your reps' own numbers through Evolution API, or go official with the WhatsApp Business API.
Do I have to give up my HubSpot?
No. Your HubSpot stays the source of truth; every send, call and status change syncs back to it, with retries on failure. You can also run on Nudge's built-in CRM alone.
What language does the agent call in, and the messages go out in?
The lead's. Templates are written per language and matched to each lead; if no version exists in the right language, Nudge holds the message rather than send the wrong one.
Will messages or calls go out in the middle of the night?
No. Messages hold until the owner's business hours, and calls clamp to the agent's calling window. 3am follow-ups don't close deals.
Is it GDPR/data-protection compliant? Where is our data stored?
Yes. Every deployment includes a dedicated Data Processing Agreement: your data is processed only on your instructions and never used for any other purpose, including AI training. Each client runs on its own isolated instance, and the hosting region is agreed with you at setup; any transfer outside it is covered by the EU Standard Contractual Clauses. You decide whether calls are recorded and how long they're kept.
How long does setup take?
We do the setup for you: your numbers, your rules and your HubSpot if you use one, delivered connected — usually within days. Each client runs on their own isolated infrastructure.
Most deals die from silence, not rejection.
Nudge exists for the lead who filled the form on Tuesday and got called on Friday.